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- Chapter &
Verse
May
2008
On the inside...
- May
meeting: Keeping the Power "on"
- Take me out to the ball
game - June 26
- April
meeting: What you need to know: Photos
- Remember:
Check the chapter
- President's
corner
- PRSA
launches updated Job Center: Post free
- Meeting
doorprizes needed
- Advertising/sponsorship opportunities available with
PRSA-WV Chapter
-
PRSA-WV
benefits
May
meeting
Keeping the Power "on"
- When Andy Milovich
came to Charleston to work with the West Virginia Power, funding for the
construction of the team’s new home, Appalachian Power Park, was a
hot-button issue for residents of Charleston and the taxpayers of West
Virginia.
- However, with a
beautiful, modern ballpark in place, the controversy has faded and area
residents have embraced the facility and the team, and are quickly
turning afternoons at the ballpark into a Charleston tradition.
- Milovich will share
some of his experiences on what it takes to get a project such as
Appalachian Power Park off the ground, and how to keep the public
interested once the novelty has passed.
- The Marriott Town
Center Hotel will host this luncheon meeting on Wednesday, May 21, at
12:00 noon. The board of directors and all committee chairs will meet at
11:00 a.m. Reservations are required for
this meeting and must be received by Friday, May 16. Cancellations after
the deadline will be billed. The cost for the meeting is $17 for students
and members and $22 for guests. Please add $5 per person for walk-ins or
if we must bill you.
Take
me out to the ball game - June 26
- Once you hear Andy
Milovich, you’ll be ready to go to a West Virginia Power game.
- Mark your calendar
and make plans to join the West Virginia Chapter at the West Virginia
Power game on Thursday, June 26, at 7:05 p.m.
- We will be
gathering in a spectators’ box donated by The Manahan Group. This
generous donation includes free tickets for the first 10 members (limit
two tickets per member) to contact we.are.pr@prsawv.org! Others wishing
to join the fun can purchase tickets, and visit the box to root for the
West Virginia Power.
- George Manahan will
be donating some legal beverages, as well as some fun snack food. You’ll
also want to enjoy food from Power Alley and other vendors.
- If you’re
interested in attending this great summer social, contact we.are.pr@
prsawv.org today. We’ll see you at Power Park on June 26!
-
April
meeting
What you need to know: Photos
- "You can
learn a lot from reading your camera owner’s manual,"
according to Kenneth (Buddy) Davidson. "Anyone can become a
good photographer."
- Davidson is Communications Officer
for the West Virginia Department of Agriculture and President-elect
of the West Virginia Chapter. He was the featured speaker at the
April chapter luncheon.
- "The
subject you choose can make your photograph great," he said. He
showed examples of photos of sports, faces and Earth taken from
space.
- Davidson gave tips for improving
your photography:
- Get closer to your subject.
Focus on the closest eye of
the person in your photo.
Go for good timing.
Use your flash, even on
bright days, to provide adequate fill light.
Watch for reflections behind
your subject, including windows and reflective surfaces.
Your shadow should be in
front of you so the proper light is shining on your subject. Use
your brain and move your feet to get the light in the right
position.
Become an image hunter. Have
good timing, look for images that tell stories and look for unique
pictures.
Keep shooting. Digital
cameras allow to you keep taking pictures until you get the right
shot without worrying about wasting film.
"Composition plus exposure equals the image," Davidson
explained. "Understanding aperture and shutter speed will help
you take better pictures."
He said that, on most digital
cameras, "P" means it’s fully automatic, "A"
gives the aperture priority, while "T" give priority to
shutter speed.
Davidson said
controlling the aperture relates to depth of field issues. For
portraits, he recommended zooming in and setting a low aperture,
since most portrait shots don’t have shutter speed issues. Shutter
speed is the best control for action shots.
When buying a
camera, see quality, not megapixels, Davidson suggested. "Suit
your budget and your usage plans," he said. "Quality
lenses and important, but often overlooked."
As a final tip,
use a 100% cotton cloth that’s never been exposed to fabric sheets
to clean your lenses.
- Remember:
Check the chapter
- This is a
reminder that PRSA is now collecting your national and West
Virginia chapter dues for 2008. Dues statements are sent prior to
your anniversary date of joining PRSA.
- In addition to
confirming your contact information, please be sure to indicate that
you want to be a member of the West Virginia Chapter. Dues for the
chapter are $50 a year and must be paid at the time you renew your
national dues.
President's
corner
- I’d like to start
off by saying "welcome" to our newest members Laura Williams,
Public Relations Manager, Moroch, and Julie Gail Morrison of
Morgantown. I would also like to "thank" our current members for
continuing to be a part of our chapter - your support is appreciated.
As we move into the
year, I would like to remind you of the benefits that the National PRSA
site has to offer us. If you haven’t been to the site lately, take a
moment to visit: www.prsa.org. If you have been interested in taking a
college course and don’t have the time to get out - National has E-
Learning on Demand. You can find out more information
about what is offered under Professional Development.
I hope to see you at our May meeting and at the ball park in June.
Tammy Wheeler, President
PRSA
launches updated Job Center: Post free
- Using
PRSA’s JobCenter (http://jobs.prsa.org) is now easier and
more functional than ever. PRSA recently launched the updated and
redesigned JobCenter, which is now a fully featured site that offers
more information and easy-to-use functionalities for job seekers and
employers. Posting a resume is now FREE. We also added an
anonymous resume posting option for job seekers. Employers now have
the benefit of pre-screen filters, bulk posting and a user-friendly
candidate management system. Moreover, PRSA has developed a new
heavily discounted pricing structure for members. To post a job or
resume, visit the JobCenter.
- Posting a resume
on JobCenter gives members access to a public relations and
communications targeted community of more than 32,000 members,
including more than 9,900 students, as well as a database of 45,000
communi-cation professionals from across the country.
- In addition to
enhancing the JobCenter design and functionality, PRSA also has engaged
TopRank Online Marketing to provide search engine optimization and
promotion services to extend the visibility of JobCenter listings on Web
sites, such as Google, Yahoo and Microsoft Live. TopRank works with some
of the largest companies on the Web, and we look forward to using their
expertise to help JobCenter users get even more value from their
listings through improved search engine rankings.
Members:
Join a section, save $20
Members who join a
professional interest section will save $20 off the first year annual
dues. Most section dues are $60/per year so you’ll pay $40. One
section membership per person; not valid on section renewals; open to
new members. This offer is posted on www.prsa.org.
PRSA
begins 2009 board search
- Strong boards
need strong leaders, and there is no shortage of potential
candidates among PRSA members.
- Fifteen board
positions are available beginning in 2009. The officer positions are
one-year terms and the director positions are two-year terms. The
Assembly delegate-at-large and Inter-national Assembly
delegate-at-large position are one-year terms. The applicable
national positions for WV Chapter members are:
- • Chair and CEO-elect
- • Treasurer
- • Secretary
- • Director, East Central
District
- • Director-at-Large
- • Two Assembly
delegates-at-large
- Eligible
candidates must be accredited, PRSA members in good standing, and
have served in at least one of the following capacities: voting
delegate in at least one national PRSA Assembly; chapter president;
section chair; district chair; or chair of a national committee.
- Nominations
should be sent to Donna Jonas, 33 Maiden Lane, 11th Floor, New York,
NY 10038-5150, or by e-mail to nomcomm@prsa.org. Information packets
that outline the specifics of the nominating process will be sent to
those individuals.
- Candidate materials must be
received by 5 p.m. on Monday, June 9, 2008 — no exceptions.
- Once eligibility
is confirmed, PRSA members can send candidate comment letters, with a
limit of 300 words, by 5 p.m. (in the time zone in which the candidate
resides) on Monday, July 7. The Nominating Committee will review
applications and commentary, and then meet Aug. 1–3 in Chicago,
Ill., to interview officer candidates in person and director
candidates by phone. Candidates for Assembly delegate-at-large and
International delegate-at-large positions will be considered based on
information they provide on their application.
-
Meeting
doorprizes needed
We
are looking for a few good donors! We are hoping to find companies
willing to contribute one (or more) giveaway items for chapter monthly
meetings. This can be anything from mugs or t-shirts to tickets to an
event or "goodie bags".
If you have an item for February or any upcoming
meeting, please contact Buddy Davidson at 304.558.3708 or bdavidson@ag.state.wv.us.
Advertising,
sponsorship opportunities available with PRSA-WV Chapter
Choose from our variety of opportunities to reach an
impressive list of public relations professionals in companies throughout
West Virginia.
These public relations professionals spend
thousands of dollars each year with suppliers of advertising,
marketing, online services, printing, photography, office supply
services and more. They hold meetings at resort and business
destinations ranging in length from a few hours to a few days. Are
they a market you want to reach?
You can reach them through:
• ads in Chapter & Verse each month;
• advertising in the 2006 Membership Directory;
• advertising on our Web site, http://www.prsawv.org;
• sponsorship of a PRSA-WV monthly meeting;
• underwriting of our Crystal Awards program;
or
• sponsorship of a PRSSA student grant or
scholarship.
Call Executive Director Diane Slaughter, APR, CAE,
at 304.984.0308 to determine which advertising or sponsorship
opportunity will best meet your needs.
- PRSA
benefits
-
• Accreditation support
-
• Chapter & Verse
-
• Committee service
- • Crystal Awards
-
• East Central District involvement
-
• Leadership opportunities
- • Membership directory
-
• Monthly programs
- • Networking opportunities
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• Professional development
- • Skills development
- • Volunteer opportunities
- • Web site
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