President’s Corner | February 2018

“Coming together is a beginning, staying together is progress, and working together is success.”
~Henry Ford

2018 is off to a raring start! For those of you who couldn’t join us for the January meeting, Steve Radick’s story of the 84 Lumber Super Bowl commercial was fantastic – a great representation of how public relations and advertising work hand in hand to create an overall campaign for a client. Working jointly with Ad Club in West Virginia, we had more than 40 folks in attendance and it was a great way to kick off the year.

But as Henry Ford’s quote above suggests, coming together for one meeting is only the beginning. Let’s keep attendance up and see even more members and potential members get involved as the year progresses. We are upping the ante for attending meetings beyond networking and learning — something the chapter hasn’t done in several years. If you didn’t see the note in the most recent newsletter, we are offering two incentives this year for attending meetings. The first is simply for showing up – for every meeting you attend, you will get an entry into a prize drawing at the November meeting. The second incentive is for helping us recruit new members – for every meeting you bring a guest who could be a member of PRSA-WV, you will get an entry into a second prize drawing that also will take place at the November meeting.

As I wrote in January, I wholeheartedly believe the only way we will succeed and grow as an organization is by working together and having more of our members taking an active interest in the future of our chapter.

Our next meeting will be February 21. Alisa Bailey from the Charleston Convention and Visitors Bureau will be speaking about “Building on a Brand.” We will be meeting at the Charleston Holiday Inn Express Civic Center in February, and as a special note, there is free parking. I hope to see you there!

Chapter & Verse | February 2018

 

Please visit our February issue of Chapter & Verse for information on the February 21 meeting focused on building on a brand with Charleston CVB’s Alisa Bailey.  Additional articles cover information for your Crystal Award entries, the chance to win one of two gift cards in 2018, a listing of 2018 chapter leaders, upcoming meetings and a message from President Kyra Harris.