President’s Corner | May 2017

April has been Accreditation in Public Relations (APR) Month, and I want to recognize and say thank you to our chapter members who have achieved APR status, as well as those who are pursuing their APR. The APR will help you distinguish yourself from your peers and enhance the level of professionalism we offer our clients and companies. You can begin your APR journey on our website and connect with members on their journey and experiences in the APR process at our chapter meetings.

We are now a little less than two months away from the annual Crystal Awards Gala recognizing the incredible work being done by public relations professionals, educators and students across West Virginia. Each year at the Crystal Awards, we recognize individuals who have contributed to the public relations profession in significant ways.

Those awards, Young Professional of the Year, Student Chapter of the Year, Educator of the Year, The John Womack Chapter Service Award and Practitioner of the Year all represent the best of what we do daily.

Along with your own Crystal Award entries, I encourage everyone to nominate our peers for one of these prestigious awards.

The Crystal Awards Gala is Wednesday June, 14th at the Culture Center in Charleston, and we are working on a special event the day after the awards ceremony for our PRSSA student chapters. Stay tuned for more information!

President’s Corner | April 2017

First, I want to thank our PRSA Chapter members for coming out to support the annual Fox Trot for Parkinson’s Research which raised more than $50,000 for the Michael J. Fox Foundation. This outstanding event has grown each year and that is due to fellow PRSA-WV member George Manahan and his team, and their outstanding commitment to supporting Parkinson’s research.

If you missed our special Professional Development, “Storytelling in a Digital Age” in Morgantown, there was an incredible overview of the new tools we as public relations professionals can use moving forward. It was a great pleasure meeting with PRSA-WV Chapter members from northern West Virginia, PRSA-Pittsburgh members and the team at the West Virginia University Reed College of Media.

Ben Roffee, Digital Director at Huffington Post’s RYOT, spoke about engaging with audiences through immersive storytelling and connecting with audiences through experiences. Even with new technologies, from virtual and augmented reality to 360-degree immersive video, speakers still emphasized that great stories matter. Join us April 19th as our monthly meeting focuses on Governor Jim Justice’s first Legislative session. Derek Scarbro, Director of Intergovernmental Affairs for the Justice administration, will share his experiences from the campaign trail to the Capitol during the first 100 days.

Our annual Crystal Awards Gala is quickly approaching. The call for entries is now available on our website. We are using a new system that will enhance and make the Crystal Award entry process more user friendly.  The regular deadline is April 14.

The Crystal Awards Gala is on Wednesday June, 14th at the Culture Center in Charleston.